EXPO MILANO 2015:NUTRIRE IL PIANETA, ENERGIA PER LA VITA.
Expo Milano 2015 is the Universal Exhibition that Milan, Italy, is hosting from May 1 to October 31, 2015. Over this six-month period, Milan becomes a global showcase where more than 140 participating countries show the best of their technology that offers a concrete answer to a vital need: being able to guarantee healthy, safe and sufficient food for everyone, while respecting the Planet and its equilibrium.
On the occasion of the opening of EXPO 2015 in Milan, Levoni was present for the whole month of May with a huge and high visibility advertising billboard right on the “Duomo di Milano”, the cathedral of the town. Levoni wanted our brand to be significantly present in the heart of Milan, right in the opening month of Expo, giving a welcome address to everybody, especially to foreign visitors. The advertising billboard was repeated throughout the month of September in the “Largo La Foppa” pedestrian area, between Via della Moscova and Corso Garibaldi.
The billboard advertising will also be enhanced by the constant projection for the whole month of September of a Levoni video of five seconds on a giant LED screen in the nearby “Corso Como”.